Social media is a blessing to modern business cyberspace. However, it depends on whether you know what social media platforms like Instagram can offer to your business growth. Apart from being a platform for connecting with friends, you can utilize Instagram’s vast space to market your products. In that light, you may consider digital marketing strategies like copywriting. Moreover, you may go for video content marketing, commonly known as Instagram Reels. Reels are short videos you upload on Instagram to expose your products or business.
Reels Hacks You Need To Know
However, to get a good viewership of your reels, you need to have a good following on Instagram. Leveling up your following might be complex for many business owners. But it shouldn’t be so for you. With the help of reputable companies like GetAFollower or your local company, you can buy genuine and active followers to interact with your content.
To learn more, read a review about GetAFollower or similar companies detailing more Instagram services you can get. For you to succeed in Instagram video advertising, here are actionable Instagram reels hacks for you:
1. Publish Original Content
Originality is essential if you’d like to rank high on your Instagram news feed. Honestly, being original isn’t always easy, especially when you’ve got to produce Instagram reels frequently. However, to benefit from the favor of Instagram algorithms, there isn’t room for compromise with originality. To help you out, you need to make your content unique from your competitors even though you might be advertising similar products.
For instance, you can choose to showcase your skills. In any field, having exquisite skills is always admirable and attractive. As a result, it has the potential to boost your Instagram reels views. Demonstrate your craft and the process you use to develop your final product. Fortunately, your skills might be what’ll set you apart in your niche.
2. Perfect Voiceover
A sweet voiceover is essential to make your audience watch your reels to the end. However, you need to know that not anyone can do a good voiceover. If you can do it yourself, that is an advantage for you. On the other hand, if you can’t do it, you can hire someone with voiceover talent, though it might require increasing your budget. Nonetheless, it’s a worthy investment.
3. Use A Call-To-Action (CTA)
After creating good content for Instagram reels, finishing with a call to action is critical. A CTA is a persuasion to your audience to take a specific desired action. Your CTA might be asking your target audience to visit your online store and purchase your product. Besides, you can implore your viewers to register for your online seminar scheduled for a specific date. Moreover, a CTA might be a call to your audience to sign up for your free magazine or email messages.
4. Use Product Pictures
Do you realize that pictures speak louder than a million words? Among the top things that your target audience would like to see is the product you’re offering to them. However, ensure that your images are captured with high-quality cameras with the best resolution power.
Instead, you can also use an excellent smartphone to take your pictures. Moreover, you can animate your photos using a good tool. Animation is essential, especially in situations where you have to show different angles of your product.
For instance, if you’re a real estate business person, you may have to show your target audience different areas of the property taken from different positions.
5. Post Your Reels Consistently
Consistency is the secret to keeping on growing your following. Instagram’s algorithm can monitor the frequency of posting your content. As a result, if you’re consistent, you’re likely to rank high in the news feed and appear on the Explore page. Honestly, coming up with regular content might be a tall order, even if your videos are 15-30 seconds long.
In that case, you may have a dedicated, talented team whose primary work is to create your Instagram reels. However, when hiring your team members, ensure that one’s creativity is a top priority for you.
6. Avoid Videos With Watermarks
If you’ve been keen when watching online videos, you might have noticed that some social media platforms affix watermarks on videos created through their platforms. As a result, avoid recycling your videos on Instagram. It’s because Instagram reels algorithms can detect watermarks. And it can negatively affect the ranking of your videos on Instagram reels.
Final Thoughts
Like any other social media platform, Instagram can be a game-changing option in the digital marketing of your products. And the solution might lie on Instagram reels, where you can leverage high-quality video clips. To boost your success, you may consider incorporating the listed hacks in this article into your reels.